01
I have an idea
From an idea to a project question
Define the problem, who may care about a solution, and the assumption to test before a larger commitment.
Initial outcome: a project question and limited test.Read this path's resourcesA plan that begins with a decision
Turn what you know into a plan for a successful project
An idea, skill, or experience is a strong starting point: define what to test and for whom, then turn it into a work plan that drives sustained progress and results.
Choose a starting point
What you have today can become a clearer plan for steady success
Begin with what you know, what you are learning, or what you want to test, then turn it into an organized project that grows with action.
02
I have a skill
From a skill to a testable service
Connect what you are learning to a task and a potential audience before expanding learning or building an offer.
Initial outcome: skill, task, and small working model.Read this path's resources03
I have experience
From experience to a clear offer
Turn experience into a clear description of scope, value, and the customer question that matters.
Initial outcome: an offer description and customer question.Read this path's resources04
I have an active business
From activity to an organized growth decision
Organize an offer, channel, pricing, or expansion decision using available information and alternatives.
Initial outcome: comparison criteria and missing information.Read this path's resourcesQuick plan builder
Answer three questions, then see an editable starting plan
It turns your starting point into a question, outcome, evidence, and review step, creating an organizing reading that leads to clearer action.
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